As the building materials industry accelerates its shift toward greener practices, securing internationally recognized certifications has become more than proof of product quality — it is a “green passport” that enables businesses to participate in the sustainable projects of the future.
On December 5, 2025, Prime, in collaboration with the Vietnam Interior Association (VNIA), hosted the event “Atelier Prime – The Unique Signature of Design Projects” at Artera Space in Hanoi. The program welcomed a significant number of architects, interior designers, and partners from the building materials and design sectors.
The Interior Design Student Festival is a dedicated series of events for interior design students, organized by the Vietnam Young Interior Design Community in collaboration with the Hanoi Department of Culture and Sports and the Vietnam Interior Design Association, with support from the Asia-Pacific Space Designers Association (APSDA), the Japan Interior Design Association (JID), the Philippine Institute of Interior Designers (PIID), the Thailand Interior Designers’ Association (TIDA), and the participation of leading industry brands.
From October 1–4, 2025, the Vietnam Interior & Building Exhibition – VIBE 2025 took place at the Saigon Exhibition and Convention Center (SECC), gathering over 150 leading brands in construction materials, interior design, and architecture. Within this dynamic and innovative setting, Prime – a pioneering brand in Vietnam’s tile industry – offered a distinctive experience under the theme “Exploring the Space of the Future.”
In September, at the Pickleball Court of Cộng Hòa Garden (20 Cộng Hòa St., Ward 4, Tân Bình District, Ho Chi Minh City), Prime was proud to serve as the Main Sponsor of the 2nd Pickleball Open – Prime Cup, organized in collaboration with the Ho Chi Minh City Association of Construction and Building Materials (SACA).
Tiling is one of the most important finishing steps that determine the aesthetic and durability of any construction project. However, many issues such as cracked tiles, detachment, or hollow sounds often stem from a lack of technical understanding and improper installation practices.
In interior design, there are materials that may look simple but endure the test of time. Subway Tile is a perfect example. What makes this tile style never go out of fashion? Let’s explore with Prime—from its origin and advantages to the reasons why it has remained beloved for more than a century.
Prime is proud to accompany the International Conference “Future of the Ocean 2025” and the 4th International Design Competition — two major academic events co-organized by UEH and Khanh Hoa Province, bringing together hundreds of experts, scholars, and students from over 25 countries.
2025 marks the 10-year milestone of Growth with Prime – a meaningful journey shaped by trust, collaboration, and shared success.
The journey of GROWING WITH PRIME has arrived in Vietnam's most liveable city, carrying the spirit of connection and the aspiration to reach further.
On September 7, Prime Group, together with Cotto Vietnam, Vinamen, and Bình Minh Plastic, officially inaugurated a new public restroom at the Thuận Thành Nursing Center for Wounded Soldiers – home to 83 veterans living with severe injuries and disabilities. This meaningful project was dedicated to the National Day of the Socialist Republic of Vietnam (September 2), as a tribute to the nation’s quiet heroes who sacrificed for independence and freedom.
Prime launches intensive training in Sơn La, Điện Biên, and Lai Châu to enhance distributor capabilities and spread technical construction standards to every project.
